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Demystifying Search Engine Optimization

WSI Digital Marketing Video Series (vol.04)

Search Engine Optimization — or SEO — may have taken a back seat to the new Social Media Marketing techniques for attracting new customers; but the truth remains that a well executed Search Marketing campaign will still drive targeted traffic to your website.

In this video we’ll look at best practice SEO techniques which work in harmony with the Search Engines, avoiding the risk of falling fowl of algorithm updates which penalize irregular SEO methods.