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SEO Tutorials and Training – Learn Search Engine Optimization

SEO Tutorials and Training – In this video, I discuss five free training tutorials, courses, and resources to learn about search engine optimization concepts, techniques, and best practices.

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“SEO is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. SEO encompasses both the technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines. There are many aspects to SEO, from the words on your page to the way other sites link to you on the web. Sometimes SEO is simply a matter of making sure your site is structured in a way that search engines understand.” – Moz

Recommended Providers
– Coursera:
– Moz:
– Google:
– Yoast:

You should learn SEO if you:
– Own or manage a website or blog
– Conduct internet marketing activities (affiliate, content, social media, video, etc.)
– Generate revenue through online marketplaces (Amazon, Fiverr, Udemy, Upwork, etc.)
– Value SEO/SEM as part of your digital marketing strategy

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On Page SEO Techniques – PromozSEO

Onpage SEO ( is one of the most crucial factors for website’s organic ranking on Google and other search engines.

Here we have discussed 11 different onpage SEO elements and how to optimize those properly to get the best results.

• Page title optimization
• Meta description optimization
• H1 Primary header optimization
• Paragraph headers optimization
• URL optimization
• Domain optimization
• Image optimization
• Content Optimization
• Structured data optimization
• Internal link optimization
• Social optimization

What is Search Engine Optimization (SEO)

What is Search Engine Optimization (SEO)

SEO explained in simple terms.

Search engine optimization is a methodology of strategies, techniques and tactics used to increase the amount of visitors to a website, by obtaining a high-ranking placement in the search results page of a search engine (SERP) — including Google, Bing, Yahoo and other search engines.

SEO is short for Search Engine Optimization, and there is nothing really mystical about it. You might have heard a lot about SEO and how it works, but basically what it is is a measurable, repeatable process that is used to send signals to search engines that your pages are worth showing in Google’s index. SEO is much simple than it’s perceived.

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Search Engine Optimization

Search engine optimization, also termed SEO, is the process of making modifications or tweaking parts of a website so as to increase its position high on the list of organic results returned by a search engine. Making effective use of search engine optimization can help a search engine crawl, index and better understand a website. In simple terms, search engine optimization is the action of optimizing a website so as to maximize the amount of visitors it receives.

Search engines are programs controlled by an algorithm, which are a set of instructions used to rank Web pages. Google, Bing and Yahoo all use similar algorithms to rank a webpage. But since Google receives almost 90% of the search engine market share, we are only discuss optimization techniques that will help to improve a website’s position in Google.

There are hundreds of ranking factors that makeup Google’s algorithm. And to ensure your site appears high on the list of results returned by Google, you must optimize a website for each set of rules. It should be noted that much of Google’s ranking algorithm is top secret whereas some if it is common knowledge.

Google has confirmed some of their most important ranking factors, such as backlinks, content, domain age and domain name. Lets cover the important ranking factors and discuss how to use search engine optimization so as to maximize the number of visitors to your website.

Backlinks: A backlink is an incoming hyperlink or inbound link from one web page to another website. Search engines like Google interpret a backlink as a popularity vote. A webpage with a large number of inbound links from another website will generally rank high in organic search.

It is possible to buy or exchange backlinks so as to improve a website’s position high on the list of results returned by a search engine. But Google considers this technique to be a black-hat search engine optimization strategy, which unfairly influences a page’s ranking in organic search.

With that said, you can buy high quality backlinks from

Content: The content or words on a page can affect its ranking. Make effective use of page titles as this is an important aspect of search engine optimization. The page title should effectively communicate the topic of the page’s content. Page titles should be brief but informative.

It is also important to make effective use of keywords in the title tag, description tag and in the H1 and H2 tags. Doing so will improve the page’s efficiency of retrieval by a search engine.

Domain age: The importance of domain age for good rankings is an insignificant factor that carries very little wight in Google’s algorithm. Unique, high-quality content, the quantity of content and the number of external back-links to your content is more important for a site to rank well in Google. However, a website that is less than four months old will typically rank poorly. To improve the ranking of a new website, get it indexed into all the major search engines fast.

Domain name: Pick a domain name that is search engine optimized. It’s well known that purchasing a domain that contains your targeted keywords will help to increase click through ratios and help gain higher rankings in Google and other search engines. While this SEO strategy isn’t as effective as it once was, it still works to increase the number of visitors to a particular website.

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How to Improve Search Engine Optimization

How to Improve Search Engine Optimization
SEO (Search Engine Optimization) tutorial for beginners. In this video, you will learn all the necessary SEO techniques to rank your websites high in Google search engine. All the training is provided in a step-by-step newbie friendly way.

An ideal guide for anyone who is new to the web and doesn’t want to spend countless hours jumping from one website to another trying to find the right SEO information!
we are showing golden rules to increase traffic to your website through simple SEO or search engine optimisation techniques tools and tips.If you are no already doing this and If you apply some of these tips, your traffic will increase soon and with that comes more exposure and more business. This is not rocket science, just experience how to make websites better, more transparent to Google and more visible..

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SEO Glasgow | Search Engine Optimisation Scotland

At Cuttington SEO, , 0141 426 9055, we are digital marketing experts, specialising in search engine optimisation. Using cutting edge SEO techniques we are able to stay ahead of the competition for our clients and adapt to any Google updates.

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Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via “natural” or un-paid (“organic” or “algorithmic”) search results as opposed to search engine marketing (SEM) which deals with paid inclusion. Typically, the earlier (or higher) a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, video search and industry-specific vertical search engines. This gives a web site web presence.

As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website primarily involves editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.

The acronym “SEO” can refer to “search engine optimizers,” a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into web site development and design. The term “search engine friendly” may be used to describe web site designs, menus, content management systems, images, videos, shopping carts, and other elements that have been optimized for the purpose of search engine exposure.

Another class of techniques, known as black hat SEO or spamdexing, use methods such as link farms, keyword stuffing and article spinning that degrade both the relevance of search results and the user-experience of search engines. Search engines look for sites that employ these techniques

Search Engine Optimisation

Search Engine Optimisation
Optimise your Web Presence with ‘Search Engine Optimisation’ (SEO) A technique used to increase a website’s visibility and traffic by increasing a website’s Ranking on Search Engine.
Watch this short clip that helps explain what Search Engine Optimisation is about.

– See more at:

Search Engine Optimization Techniques | SEO March 2017

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Search engine optimization techniques. Want to discover how you can dominate Google with zero SEO or original content? Want to discover how one particular site is doing this with VERY little work, and learn how you can do this too?

Attend my FREE LIVE training webinar this Thursday 9th March at 1pm Eastern.

7th March 2017
8th March ’17
9th March 2017